Marijana Seočanac, PhD

Тitle, name and surname: Marijana Seočanac, PhD
Role: Assistant Professor
Research field: Business management
Office number: 26
Е-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
Time of consultations: Monday: 11-13h
Curriculum vitae: CV-српски; CV-english

Biography

Date and place of birth
April 24, 1994 Kraljevo
Undergraduate studies
University of Kragujevac , Faculty of Hotel Management and Tourism in Vrnjačka Banja, graduated 2017.
PhD studies
University of Kragujevac , Faculty of Hotel Management and Tourism in Vrnjačka Banja, PhD in 2023.
Professional experience
Spa Travel & Service Travel Agency , Vrnjačka Banja, 2017-2019
University of Kragujevac , Faculty of Hotel Management and Tourism in Vrnjačka Banja, 2019- 

Teaching

• Business ethics and communication
• Services management
• Human resources management

Research interests

• Tourism and Hospitality

References

• Seočanac, M., & Dimitrovski, D. (2022). Factors influencing tourists’ nightlife experience in Belgrade. Consumer Behavior in Tourism and Hospitality, 17(4), 436–452.
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• Seočanac, M. (2022). Understanding the youth tourists’ motivation to attend rural gastronomic festivals in the Republic of Serbia. Economics of Agriculture, 69(2), 455–467.
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• Kraguljac, V., Seočanac, M., Senić, V., & Dimitrovski, D. (2022). Online booking accommodation in rural tourism: An UTAUT perspective. Economics of Agriculture, 69(4), 1061–1078.
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• Seočanac, M. (2022). Transformative experiences in nature-based tourism as a chance for improving sustainability of tourism destination. Economics of Sustainable Development, 6(1), 1–10.
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• Dimitrovski, D., Seočanac, M., & Luković, M. (2021). Business events at a spa destination: an insight into senior participant motivation. International Journal of Tourism Cities, 7(1), 13–31.
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• Seočanac, M., & Sekulić, D. (2020). Zadovoljstvo kvalitetom hotelske usluge u planinskim hotelima Srbije: Analiza recenzija sa Booking.com [Satisfaction with the service quality in Serbian mountain hotels: Analysis of reviews on Booking.com]. Marketing, 51(2), 108–120.
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• Seočanac, M. (2019). Are LOHAS consumers a perspective tourism segment?. Economics of Sustainable Development, 3(2), 29–38.
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  Dimitrovski, D., & Seočanac, M. (2018). Travel fairs attendance with the reference to political instability: Belgrade Travel Fair. Hotel and Tourism Management, 6(1), 7–17.
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Project involvement

• "Possibilities for the development of tourism ’Craft Brew Routes’ in the Republic of Serbia", financier: Center for Scientific Research Work of the Serbian Academy of Sciences and Arts and the University of Kragujevac, year: 2023-2024.
• "Impact of the pandemic caused by the COVID 19 virus on increasing income in rural tourism", financier: Ministry of Agriculture, Forestry and Water Management of the Republic of Serbia, year: 2022-2023.
• "Vrnjačka villas as guardians of cultural heritage", financier: Center for Scientific Research Work of the Serbian Academy of Sciences and Arts and the University of Kragujevac, year: 2021-2022.
• "Analysis of tourism potentials of protected natural assets on the territory of the City of Novi Sad", financier: City of Novi Sad, year: 2020-2021.
• “Improving competitiveness of public and private sector by networking competences in the process of European integrations of Serbia”, No. 179066, funded by the Ministry of Education, Science and Technological Development of the Republic of Serbia, year: 2019-2021.

Organization membership

•  Serbian Marketing Association (SeMA)